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Hire a ghostwriter. Order a publishing package. Launch a best-seller campaign. The Pyramid Publishing blog covers every step of the professional publishing journey, with expert advice on ghostwriting services, manuscript editing, book cover design, global distribution, billboard advertising, and top-tier book marketing strategies for authors serious about results.
Book Publishing, Marketing & Ghostwriting Blog UK | Expert Advice, Author Tips & Industry Insights From Pyramid Publishing!
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You spent months, maybe years, writing your book. You published it. You told your friends. You posted about it twice on LinkedIn. And then you waited for the...

The traditional publishing industry has a significant institutional interest in maintaining the perception that self-publishing is a second-tier option, the route taken by authors who could not get...

The majority of book launches fail. Not because the books are bad. Not because the market is oversaturated. Not because readers don’t want what those authors have written....

There is a specific geography to the experience. You walk into the bookshop, perhaps one you have visited hundreds of times, where you have spent Saturday mornings running...

Someday is the most expensive word in the professional vocabulary. It costs more than any failed investment, any poor hiring decision, any strategic misstep. It costs in compounding...

I had been warned that it would be emotional. People who had been through the process before me had tried to describe it and then, with the slightly...

I spent three years telling myself the same story about my story. That it was not dramatic enough. That nothing extraordinary had happened to me. That I had...

The most common reason people give for not writing their book, more common than lack of time, more common than lack of writing skill, more common than uncertainty...

Trusting someone with your story is one of the most significant acts a person can perform. Not the edited, curated, professionally safe version of your story that you...

There is a particular kind of cost that is almost impossible to see clearly because it arrives not as a bill but as an absence. Not as something...

There is a specific category of professional decision that almost everyone agrees in principle is the right one, and that almost everyone finds a reason to defer in...

The following accounts are composite portraits drawn from the experiences of professional service business owners who worked with Pyramid Publishing to ghostwrite, publish, and market their books. The...

There are two kinds of experts in every industry. The first kind is known within their existing network, respected by colleagues, valued by clients, recognised in the circles...

The word authority shares its etymology with the word author. This is not a coincidence. It is an etymological record of a relationship that has been understood since...

There are many things you can invest in to grow a professional services business. You can invest in advertising. You can invest in a sales team. You can...

There is a pattern in professional success that is so consistent across so many industries that it deserves to be treated as a principle rather than a coincidence....

Fifteen years. In fifteen years of professional practice, you have accumulated something that most people in the world do not have and cannot easily acquire. You have seen...

The number is not a marketing exaggeration. It is the specific, documented, repeatedly reported experience of professionals across speaking, consulting, coaching, and advisory services who published a book...

There is a specific moment that almost every author describes in some version of the same way. It is the moment they walk into a professional context, a...

Every year, someone publishes an article explaining that books are dead. That attention spans are too short. That podcasts have replaced them. That social media has made the...

The difference between a book that finds its readers and builds a career, and a book that languishes in obscurity despite containing genuinely valuable content, is rarely the...

The internet is full of cheap publishing platforms. Upload your manuscript, click publish, your book is available on Amazon in 48 hours. Free or very close to it....

Most authors think of publishing as a single step, the moment a book becomes available for sale. It is not a single step. It is a sequence of...

Authors who treat their book cover as a personal preference, a question of which colour they prefer, which image they find most evocative, which design they feel best...

Every reader who picks up a book they have never heard of before makes a rapid, largely subconscious assessment of whether the book is worth their time before...

The bookshop is the most powerful visibility context a book can occupy. Not because most books sell their highest volume in physical bookshops, they don’t, in an era...

Pick up two books on the same subject, one professionally published, one self-published without professional support, and set them side by side on a table. You will know...

The self-publishing industry has a failure rate that nobody who profits from it is in a hurry to publicise. The majority of self-published books sell fewer than one...

Every article comparing self-publishing and traditional publishing has an agenda. The traditional publishing advocates want you to believe that a book without a major imprint behind it is...

There are a lot of ghostwriters in the world. There are writers who can produce clean, professional prose on almost any subject. Writers who can meet a deadline,...

There is an assumption built into the decision to delay writing a book that almost nobody examines carefully: the assumption that waiting is neutral. That not writing the...

The first ghostwriting session is the moment that separates the idea of writing a book from the reality of writing one. For most authors, it is also one...

Most people who need a ghostwriter spend years being convinced they don’t. They believe that needing professional writing help is an admission of inadequacy, a concession that their...

Most articles about ghostwriting describe the end result, a polished, published, professionally marketed book with your name on the cover. They show you the finished building and assume...

Somewhere along the way, a myth took hold. The myth goes like this: real authors write their own books. If someone else wrote it for you, the book...

You have been in your industry for fifteen years. Twenty years. Maybe longer. You have solved problems that stumped everyone around you. You have built systems, led teams,...

Publishing a book changes things. But publishing a book that gets seen, that is actively marketed, properly distributed, and professionally positioned in front of the reader changes everything....

The question every author asks before investing in professional book marketing is the right one: What is the return? What do I actually get back for what I...

Most authors experience book launch day as a moment of both excitement and helplessness, a day when the book finally goes live and then, largely, nothing happens. A...

When most authors think about marketing their book, they think about social media. They imagine posting about their book on Instagram, writing about it on LinkedIn, maybe making...

Six months after publication, my book had eleven reviews, a sales rank in the mid-hundred-thousands, and a daily sales graph that looked like a flatline. I had done...

Amazon bestseller status is one of the most commercially powerful credentials an author can earn. It opens doors to speaking invitations, consulting contracts, media opportunities, and reader trust...

Most authors have heard the phrase best-seller marketing campaign and assumed it meant something vague and expensive that happened behind closed doors. It is actually a precise, structured,...

There is a particular kind of frustration that has no clean name. It is the feeling of knowing ,with complete certainty ,that you have something important to say,...

The most common objection we hear from authors who are considering professional book marketing is some version of this: I don’t have a platform. I don’t have a...

There is a specific kind of loss that no one mourns because no one knows it happened. The book that was not written. The story that was carried...

What a Professional Ghostwriter Actually Does & Why Every Expert Needs One There is a book inside you. You know it. Your colleagues know it. Your clients probably...

Bravery in professional life usually announces itself as a decision made under pressure, taking a risk on a new venture, having a difficult conversation, walking away from something...

There is a book on the shelf of almost every serious business leader you admire. A book with their name on the cover, their ideas inside, and their...

The book has been living in your head for a while now. Perhaps for months. Perhaps for years. It has a shape, not always a clear one, but...
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