There is a specific category of professional decision that almost everyone agrees in principle is the right one, and that almost everyone finds a reason to defer in...
There is a specific category of professional decision that almost everyone agrees in principle is the right one, and that almost everyone finds a reason to defer in...
The following accounts are composite portraits drawn from the experiences of professional service business owners who worked with Pyramid Publishing to ghostwrite, publish, and market their books. The...
There are two kinds of experts in every industry. The first kind is known within their existing network, respected by colleagues, valued by clients, recognised in the circles...
The word authority shares its etymology with the word author. This is not a coincidence. It is an etymological record of a relationship that has been understood since...
There are many things you can invest in to grow a professional services business. You can invest in advertising. You can invest in a sales team. You can...
There is a pattern in professional success that is so consistent across so many industries that it deserves to be treated as a principle rather than a coincidence....
Fifteen years. In fifteen years of professional practice, you have accumulated something that most people in the world do not have and cannot easily acquire. You have seen...
The majority of book launches fail. Not because the books are bad. Not because the market is oversaturated. Not because readers don’t want what those authors have written....
Publishing a book changes things. But publishing a book that gets seen, that is actively marketed, properly distributed, and professionally positioned in front of the reader changes everything....
The question every author asks before investing in professional book marketing is the right one: What is the return? What do I actually get back for what I...
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